Harley Launches 2020 Softail Standard

Raising the Standard

Usually stealing a Softail involves bolt cutters and maybe a truck but stealing the new 2020 Harley-Davidson Softail Standard only involves writing a check. That’s because the new bare-bones Softy is a few grand cheaper than the other ponies in the Softail stable, like the Sport Glide.

A mid-year addition to the 2020 Harley-Davidson motorcycle line priced at $13,599, the Softail Standard model offers an attainable entry point to Harley-Davidson Big Twin ownership and is an ideal blank canvas for customization. Whether a starting point for owners seeking attention-grabbing style, increased performance, or a look that amplifies their personality, Harley-Davidson has created four Genuine Motor Parts & Accessories packages designed specifically for the Softail Standard model, and offered at a discounted price when ordered as a package (see package details below).

harley softail standard
The contrast of black and bright components gives the Softail Standard motorcycle a look that’s both classic and minimalist. Offered only with Vivid Black painted sheet metal, the Softail Standard model is equipped with a solo seat that exposes the chopped rear fender, and a smooth, 3.5-gallon fuel tank that reveals the frame and engine. The powertrain is styled to draw attention to the center of the motorcycle, with an all-black Milwaukee-Eight 107 engine highlighted with polished rocker, primary and timer covers. Cylinder head fins are not highlighted. A center-bolt, round air cleaner cover further exposes the engine. With chrome shields and mufflers the 2-into-2 offset shotgun exhaust enhances the long, low profile of the Softail Standard model.

2020 harley softail standard
The steel rims of the classic laced wheels (front 19-inch, rear 16-inch) are finished in brilliant chrome for dazzling style. The front end features clear-coated fork sliders, polished triple-clamps, polished top clamp and riser, and chromed headlamp bezel and turn signals for additional contrast to the Vivid Black paint.

2020 harley softail standard
The mini-ape handlebar puts riders of the Softail Standard model in a fists-in-the-wind posture with instant attitude. A compact electronic instrument with digital display set in the handlebar riser keeps the front end clean and uncluttered.

harley softail standard 2020
The Milwaukee-Eight 107 V-Twin engine delivers inspiring performance and the look, sound and feel that is classic Harley-Davidson. Dual counter-balancers reduce primary vibration at idle for improved rider comfort. Four valve cylinder heads provide ample airflow while advanced cylinder head design, dual knock sensors, and precision cooling allow a 10.0:1 compression ratio for strong torque output and acceleration. For the rider focused on performance this engine accepts select Harley-Davidson® Screamin’ Eagle® Stage Upgrade kits.

Four packages of Genuine Motor Parts & Accessories have been created by Harley-Davidson as a customization starting point for the Softail Standard Model. . Each represents different custom direction and all components of each package can be ordered by an authorized Harley-Davidson™ dealer using a single part number. (Note: Package price does not include labor for installation by an authorized Harley-Davidson dealer)
2020 day tripper softail
Day Tripper Custom Package ($1,409.95)*: Combine classic bobber style with next-level versatility by adding a pillion and a 21-inch detachable sissy bar with pad so a passenger can come along for the ride. This package also includes passenger footpegs and mounts, forward foot controls, and a black leather Single-Sided Swingarm Bag designed to hold essentials.

2020 softail standard coastal package
Coastal Custom Package ($1,599.95)*: Capture the elements of the performance-oriented, West Coast style. Components include a Softail Quarter Fairing, black anodized aluminum Moto Bar handlebar and matching 5.5-inch tall riser, a Bevel two-up seat and passenger footpegs, and BMX-style foot pegs from the rugged 80GRIT™ Collection.

2020 softail standard
Touring Custom Package ($1,699.95)*: This package outfits the Softail Standard model for the long haul, with a comfortable Sundowner™ two-up seat and passenger footpegs, a 14-inch-high light smoke quick-release windshield, classic black Detachables saddlebags, and a 14.5-inch detachable sissy bar and backrest pad.

2020 harley softail standard
Performance Custom Package ($1,299.95)*: Amplify throttle response and mid-range acceleration with a Screamin’ Eagle® Stage II Torque kit for the Milwaukee-Eight 107 engine and a Screamin’ Eagle Pro Street Tuner to dial it in. Complete the package with a free-flowing Screamin’ Eagle Heavy Breather Performance Air Cleaner and Screamin’ Eagle Street Cannon mufflers for a deep-bass exhaust note. It’s a 50-state street legal, factory-engineered performance upgrade that retains the original equipment factory warranty when installed by an authorized Harley-Davidson dealer.

*Selection varies by dealership. Prices listed are generally the Manufacturer’s Suggested Retail Price , excluding taxes and shipping, and are subject to change without notice. Prices at local dealerships may vary. All taxes are extra. Harley-Davidson reserves the right without prior notice to discontinue at any time any of the items herein or change specifications or designs without incurring any obligation to the customer. Subject to availability and prior sale by our dealers.


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ABOUT Harley-Davidson®

Since 1903, Harley-Davidson Motor Company has fulfilled dreams of personal freedom with cruiser, touring and custom motorcycles, riding experiences and events, and a complete line of Harley-Davidson motorcycle parts, accessories, general merchandise, riding gear and apparel.